Axe Earns PETA Approval, Signifying Commitment to Cruelty-Free Products

Axe, a well-known men's scent brand owned by Unilever, has received PETA accreditation, indicating that its goods and ingredients are not tested on animals anywhere in the world. Unilever has more than 20 PETA approved brands. Axe joins PETA's Beauty Without Bunnies list, becoming the latest Unilever company to demonstrate its commitment to cruelty-free procedures. PETA's logo will appear on Axe goods, demonstrating their commitment to stopping animal testing. This development aligns customers' preferences for cruelty-free and ethical methods in the beauty and personal care industries.